Search Engine Optimisation

So you’ve got your new all-bells-and-whistles website up and running. Time to show it off… but isn’t it frustrating when no matter how nice your site is, people just can’t seem to find it? You Google yourself and it’s not coming up. You’ve heard about Search Engine Optimisation, or SEO, but it sounds complicated and you just don’t have the time. Don’t worry! Hapi are here to help. SEO is a complex beast – encompassing keyword optimisation, crawl accessibility, website load time, and many other factors. We can look after it for you – we are experienced in this area and have already helped brands skyrocket to top rankings in the Dublin area.

What exactly is Search Engine Optimisation?

Search Engine Optimisation is simply about optimising your website’s content so that it draws the type of visitor you want. It encompasses both textual content and imagery. Even the very titles you use on your site menu can a make difference.


It’s not all the superficial stuff either – things like tags and file descriptions beneath the surface that the viewer themselves might not normally see can have a MAJOR impact on how well your website performs in a search engine query.


That’s all a bit much you say – sure I’m happy with what the site says and it looks great. It may well do, but search engine algorithms are complex beasts. It takes more than a shiny website alone to turn up in a Search Engine Results Page (SERP).


Fortunately, while you may not have the time or expertise for all this, we do and would be delighted to help. We really get a kick out of breathing life into a website and seeing it soar through the results pages, while you can concentrate on running the business itself.


Let’s have a chat about it… drop us a line today.